SEO North Wales – Helping the right people find your business
Practical search engine optimisation for businesses that want to improve their visibility on Google, attract relevant visitors and turn their website into a more effective source of enquiries.
SEO AUDITS
Reviewing the website to identify technical, content and search visibility issues.
ON PAGE SEO
Page titles, headings, content, internal linking, URLs, images and search intent.
TECHNICAL SEO
Indexing, crawling, site structure, performance, mobile usability, redirects and other technical issues.
LOCAL SEO
Google Business Profile, local search visibility, location signals, citations and locally relevant content.
OFF PAGE SEO
Building authority through legitimate mentions, links, partnerships and relevant external opportunities.
SEO MONITORING & REPORTING
Google Search Console, GA4, rankings, traffic, conversions and ongoing improvement.
| 01 Discover | We start by understanding your business, your customers, your website and what you actually want search visibility to achieve. |
| 02 Audit | I review the technical health, structure, content and current search performance of your website to identify issues and opportunities. |
| 03 Research | I look at how people search for your services, relevant keywords, competitors and the search results you’re competing within. |
| 04 Improve | Technical issues, page structure, content, metadata, internal linking and other on page elements are improved based on the findings. |
| 05 Measure | Google Search Console, GA4 and other SEO tools are used to monitor visibility, traffic, enquiries and the impact of the work. |
| 06 Refine | SEO isn’t a one off exercise. Performance is reviewed and the strategy refined as search behaviour, competitors and your business change. |
The aim isn’t simply to generate more website traffic. It’s to improve visibility for searches that are relevant to your business and have the potential to generate genuine enquiries.
Get found by customers searching locally
When someone searches for a service nearby, you want your business to be visible at the point they’re actively looking.
Local SEO focuses on improving how your business appears in location based searches and Google Maps, helping potential customers find the right information about your business and reach your website.
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GOOGLE BUSINESS PROFILE
Optimising your business information, services, categories, images and other elements that influence how your business appears in local search.
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LOCAL SEARCH VISIBILITY
Understanding the searches people use to find businesses like yours and improving your website around relevant locations, services and search intent.
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REVIEWS AND TRUST
Helping you make better use of genuine customer reviews and other trust signals across your website and online presence.
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LOCAL WEBSITE OPTIMISATION
Local website optimisation
Improving service pages, location information, internal links and website content so search engines can better understand where you operate and what you offer.
Local SEO isn’t about appearing everywhere. It’s about being visible in the places you serve, for the searches that matter to your business.
SEO should be part of your website, not an afterthought
A well designed website and good SEO should work together. There is little value in attracting visitors from search if the website is slow, difficult to use or doesn’t clearly explain what your business offers.
SEO is considered alongside site structure, content, internal linking, mobile usability, performance and the technical information that helps search engines understand your pages.
The objective isn’t simply to chase rankings. It’s to create a useful website that answers the right questions, attracts relevant visitors and makes it easy for potential customers to take the next step.
A practical approach to SEO
SEO is a long term process rather than a quick fix. Search visibility develops through improving your website, creating useful and relevant content, resolving technical issues and continually learning from how people find and use your site.
I focus on improvements that make commercial sense for your business, rather than chasing rankings simply for the sake of appearing higher in search results.
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NO GUARANTEED RANKINGS
No one can guarantee a particular position in Google’s search results. The focus is on improving the factors that can genuinely influence your visibility.
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MEANINGFUL MEANSUREMENT
Traffic alone doesn’t tell the whole story. Search performance should be considered alongside enquiries, conversions and the searches bringing potential customers to your website.
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PRACTICAL IMPROVEMENTS
Where issues are identified, I can help implement the changes rather than simply handing you an SEO report and leaving you to work out what to do next.
Good SEO should leave you with a better website, better information about how people find your business and a clearer understanding of where future opportunities lie.
SEO support that fits your business
Whether you need to understand how your website is currently performing, fix specific SEO issues or improve your search visibility over time, support can be tailored around what your business actually needs.
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SEO REVIEW
A review of your website, current search visibility and the main opportunities for improvement.
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SEO IMPROVEMENT
Practical implementation of technical, on page and content improvements identified through the review.
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ONGOING SEO SUPPORT
Regular monitoring and improvement, including Search Console analysis, content optimisation and technical checks
LET’S TALK BUSINESS
Not sure where to start?
Request a free initial SEO review. I’ll take a look at your website and identify some of the areas that may be limiting its search visibility.